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Kuke Music Holding Priced, NYSE: KUKE

Provides classical music licensing, subscription, and education services in China.

Industry: Technology

First Day Return: +1.0%

Industry: Technology

We are a leading provider of classical music licensing, subscription and education services in China. Powered by our rich and diverse content offerings, we were the largest classical music licensing service provider and the second largest online classical music subscription service provider in China in 2019, according to Frost & Sullivan, representing 46.6% and 13.8%, respectively, of the market share in terms of revenue. Leveraging our extensive content library and deep expertise in music education, we are also a leading smart music education service provider in China. According to Frost & Sullivan, we ranked first in smart piano wholesale revenue, with a 20.4% market share, and second in both sales revenue of smart pianos and smart piano education services and number of music students using our smart pianos, with a 20.5% and 20.4% market share, respectively, in 2019. In addition, following our acquisition of BMF in February 2020, we are one of the few companies in China with the experience and scale to organize large-scale live classical music events. With nearly twenty years of experience in the music industry, we have devoted ourselves to making classical music more accessible in China.
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Kuke Music Holding (KUKE) Performance