Francesca's Holdings Corporation, an affordable boutique offering women's apparel and jewelry with 249 locations in 38 states, announced terms for its IPO on Wednesday. The Houston, TX-based company plans to raise $150 million by offering 10 million shares at a price range of $14 to $16. At the mid-point of the proposed range, Francesca's Holdings Corporation will command a market value of $681 million. Francesca's Holdings Corporation, which was founded in 1999 and booked $151 million in sales for the 12 months ended April 30, 2011, plans to list on the NASDAQ under the symbol FRAN. Goldman, Sachs & Co., J.P. Morgan, and Jefferies & Co. are the lead underwriters on the deal, which is expected to price during the week of July 18.