Taomee Holdings Limited, one of the leading children's entertainment and media companies in China, filed on Wednesday with the SEC to raise up to $100 million in an initial public offering. The Shanghai, China-based company, which was founded in 2007 and booked $36 million in sales for the 12 months ended December 31, 2010, plans to list on the NYSE under the symbol TAOM. Credit Suisse and Deutsche Bank Securities are the lead underwriters on the deal. No pricing terms were disclosed.