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Ireland-based mobile advertising company Velti announces IPO terms

January 12, 2011

Velti, a global provider of mobile marketing and advertising solutions, announced terms for its IPO on Wednesday. The Dublin, Ireland-based company plans to raise $125 million by offering 12.5 million shares at a price range of $9-$11. At the mid-point of the proposed range, Velti will command a market value of $494 million. Velti, which was founded in 2000 and booked $125 million in sales for the 12 months ended September 30, 2010, plans to list on the NASDAQ under the symbol VELT. Jefferies & Co. is the lead underwriter on the deal, which is expected to price during the week of January 24.