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Bitauto Holdings prices IPO at $12, high end of the range

November 17, 2010

Bitauto Holdings Limited, which is the leading provider of online advertising services for China's automotive industry, raised $127 million by offering 10.6 million ADSs at $12, at the high end of the range of $10-$12. Bitauto Holdings Limited plans to list on the NYSE under the symbol BITA. Citi and UBS Investment Bank acted as lead managers on the deal.