Olaplex Holdings, which provides hair products containing a patented repair ingredient, filed on Friday with the SEC to raise up to $100 million in an initial public offering.
Olaplex offers treatment, maintenance, and protection hair care products which it claims can repair disulfide bonds in human hair that are destroyed via chemical, thermal, mechanical, environmental, or aging processes. The company offers nine products, all centered around its patent-protected Bis-amino ingredient. The company sells its products to professionals, including two products available only to professional hairstylists, as well as to specialty retail, and direct-to-consumer.
The Santa Barbara, CA-based company was founded in 2014 and booked $453 in sales for the 12 months ended June 30, 2021. It plans to list on the Nasdaq under the symbol OLPX. Goldman Sachs, J.P. Morgan, Morgan Stanley, Barclays, BofA Securities, Evercore ISI, Jefferies, and Raymond James are the joint bookrunners on the deal. No pricing terms were disclosed.
