China Century Dragon Media, a TV advertising company in China that resells ad time on China Central Television (CCTV), filed and announced terms on Friday with the SEC to raise $9 million by offering 2.5 million shares at a $3-$4 range. At the midpoint of the proposed range, China Century Dragon Media will command a market value of $97 million. The Guandong Province-based company, which was founded in 2007 and booked $74 million in sales last year, plans to list under the symbol CCDM. Westpark Capital is the lead underwriter on the deal, for which timing was not disclosed.
