SEMrush Holdings, which provides a SaaS platform for managing digital marketing, raised $140 million by offering 10 million shares at $14, the low end of the range of $14 to $16. The offering contained 6.8 million fewer shares than anticipated.
SEMrush states that it is a leading online visibility management software-as-a-service platform, enabling companies to identify and reach the right audience for their content, in the right context, and through the right channels. As of December 31, 2020, its platform empowered over 404,000 active free customers and over 67,000 paying customers in over 142 countries.
SEMrush Holdings plans to list on the NYSE under the symbol SEMR. Goldman Sachs, J.P. Morgan, Jefferies and KeyBanc Capital Markets acted as lead managers on the deal.
