RLX Technology, a leading e-cigarette brand in China, raised $1.4 billion by offering 116.5 million ADSs at $12, above the range of $8 to $10. At pricing, the company commands a market value of $18.6 billion.
Operating under the RELX brand, the company boasts a 62.6% market share in China for closed-system e-vapor products in terms of retail sales. The company has partnered with 110 authorized distributors to supply its products to over 5,000 RELX Branded Partner Stores, and over 100,000 other retail outlets nationwide, covering over 250 cities in China. Revenue nearly doubled in the nine months ended September 30, 2020 to $324 million, with net income of $16 million.
RLX Technology plans to list on the NYSE under the symbol RLX. Citi acted as a lead manager on the deal.
