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Final sale: Stitch Fix prices IPO below the range at $15

November 17, 2017
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Stitch Fix, an online personal-styling service and clothing retailer, raised $120 million by offering 8.0 million shares at $15. It originally planned to offer 10 million shares (10% insider) at a range of $18 to $20. At pricing, the company commands a fully diluted market cap of $1.53 billion, down from $1.95 billion at the midpoint.

Stitch Fix plans to list on the Nasdaq under the symbol SFIX. Goldman Sachs, J.P. Morgan, Barclays and RBC Capital Markets acted as lead managers on the deal.