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Popcorn to go public: Amplify Snack Brands files for a $200 million IPO

June 26, 2015
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Amplify Snack Brands, the PE-backed producer of SkinnyPop brand popcorn, filed on Friday with the SEC to raise up to $200 million in an initial public offering.

All proceeds will go to selling shareholders. The company is controlled by TA Associates, which took a majority stake in July 2014.

The Austin, TX-based company, which was founded in 2010 and booked $151 million in sales for the 12 months ended March 31, 2015, plans to list on the NYSE under the symbol BETR. Amplify Snack Brands initially filed confidentially on April 29, 2015. Goldman Sachs, Jefferies, Credit Suisse and Suntrust Robinson Humphrey are the joint bookrunners on the deal. No pricing terms were disclosed.