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Alibaba-backed e-commerce solutions provider Baozun prices IPO at $10, below the range

May 21, 2015
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Baozun, which provides brands with e-commerce and logistics services in China, raised $110 million by offering 11 million shares at $10, below the $12 to $14 range. Baozun plans to list on the NASDAQ under the symbol BZUN. Morgan Stanley, Credit Suisse and BofA Merrill Lynch acted as joint bookrunners on the deal.