Eloqua Limited, which provides real-time revenue optimization and marketing automation software to over 1,000 customers across a wide spectrum of industries, filed on Wednesday with the SEC to raise up to $100 million in an initial public offering. The Vienna, VA-based company, which was founded in 2000 and booked $60 million in sales for the 12 months ended June 30, 2011, plans to list on the NASDAQ under the symbol ELOQ. J.P. Morgan and Deutsche Bank are the lead underwriters on the deal. No pricing terms were disclosed.
